Finance KPIs for scaling from $20M to $100M

March 2026 · Bookkeeping | FP&A | Growth

Cash conversion & runway

Monitor DSO, DPO, and inventory turns; aim for faster cash cycles without stressing vendors.

Quality of revenue

Recurring vs. project mix, logo concentration, and churn. Healthier mix unlocks better multiples.

Unit economics

Gross margin by service line, CAC payback, LTV:CAC signals where to invest next.

Operating rhythm

Monthly close discipline, rolling 13-week cash forecast, and a focused KPI dashboard.